
AI can rip you off. Here’s how California lawmakers want to stop price discrimination
Amazon, ride-sharing apps, travel companies, and retail giants such as Staples and Target have engaged in the practice, which can set different prices for customers based on factors including internet browsing data or where they live. In one recent example published by SFGATE, a person in the Bay Area was offered a hotel room for $500 more than people in less affluent areas.

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